American Sinus Institute
A leader in Balloon Sinuplasty, the American Sinus Institute is Texas’ fastest growing and prominent sinus treatment center, helping lead the future of long term sinus relief…
About American Sinus Institute:
The American Sinus Institute specialize in Balloon Sinuplasty, a long term treatment option for sinus issues. They have developed a proprietary method which enables client to undergo a fast and painless procedure.
About the Campaign:
What they needed was simple: an improvement in ROI and to demonstrate consistent revenue growth to move towards being a dominant force in the industry.
I began with a full audit of the account, tightening up the structure and focussing our targeting on the terms we knew were highly likely to result in a sale. I then started to build the account back up, building everything in an extremely tight structure that was conducive to improving quality score and increased relevancy between search term, keyword, ad, and landing page.